Avril8790 Di Sanarelli Maria Elena-Embossed Cuff Bracelet

At Design Interviews

Interview with Avril8790 di Sanarelli Maria Elena : Frank Scott: What is the main principle, idea and inspiration behind your design?. Avril8790 di Sanarelli Maria Elena : The Embossed Cuff is the first designed item of the Brand Avril8790. We start thinking about it because we see the embossed techniques, that make the knit very rigid, and so we thought that it would be very beautiful in an accessory, which is rigid by itself. .Frank Scott: What has been your main focus in designing this work? Especially what did you want to achieve?. Avril8790 di Sanarelli Maria Elena : We try to achieve a good alchemy between the softness of knit and the sharpness of metal. The mixture of colors and the brightness are the basis of the aesthetics of this product, that combines the different shades of the metal to the nuances of the knit, in a continuous exchange of references and color contrasts. .Frank Scott: What are your future plans for this award winning design?. Avril8790 di Sanarelli Maria Elena : We hope to have more visibility. .Frank Scott: How long did it take you to design this particular concept?. Avril8790 di Sanarelli Maria Elena : Not so much… more or less a day. .Frank Scott: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?. Avril8790 di Sanarelli Maria Elena : We follow our inspiration to create a fusion between our family backgrounds. .Frank Scott: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?. Avril8790 di Sanarelli Maria Elena : We are producing this design for our Brand Avril8790. .Frank Scott: Where there any other designs and/or designers that helped the influence the design of your work?. Avril8790 di Sanarelli Maria Elena : No, even if we usually take inspirations from contemporary artists, for this particular work we have no external inspiration. .Frank Scott: Who is the target customer for his design?. Avril8790 di Sanarelli Maria Elena : Avril8790 products join tribal with modern attitude. The target customer is a strong and dynamic woman, careless of age, a warrior in the metropolitan jungle that loves new designs, clean lines, defined geometries and contemporary materials. .Frank Scott: What sets this design apart from other similar or resembling concepts?. Avril8790 di Sanarelli Maria Elena : It mix 3D knit with metal. .Frank Scott: How did you come up with the name for this design? What does it mean?. Avril8790 di Sanarelli Maria Elena : It is just a name that describes the object itself. .Frank Scott: Which design tools did you use when you were working on this project?. Avril8790 di Sanarelli Maria Elena : Paper and pencils. .Frank Scott: What is the most unique aspect of your design?. Avril8790 di Sanarelli Maria Elena : Create a fusion between two different world as knit and metal. .Frank Scott: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?. Avril8790 di Sanarelli Maria Elena : In order to realize it, we worked with specialized Embroidery Companies and with specialized metal manufacturing Companies with trained CAD technicians. .Frank Scott: What is the role of technology in this particular design?. Avril8790 di Sanarelli Maria Elena : We use innovative techniques to realize it: Embossed for knit and CNC cuts for metal. .Frank Scott: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?. Avril8790 di Sanarelli Maria Elena : No .Frank Scott: What are some of the challenges you faced during the design/realization of your concept?. Avril8790 di Sanarelli Maria Elena : It is really hard to find a method to encapsulate knit in the metal because knit use to slip out. .Frank Scott: How did you decide to submit your design to an international design competition?. Avril8790 di Sanarelli Maria Elena : We have been invited. .Frank Scott: What did you learn or how did you improve yourself during the designing of this work?. Avril8790 di Sanarelli Maria Elena : Thank to this design, we decide to create the Brand Avril8790. .

Avril8790 Di Sanarelli Maria Elena-Embossed Cuff Bracelet Images:

VIA: http://www.design-interviews.com/design.php?ID=44627

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